MONOPOLY, The World’s Favourite Family Game Brand, Creates Australian Edition to Raise Funds For Local Communities

Published on Wednesday, 25 November 2020 at 8:56:23 AM

AUSTRALIAN COMMUNITY RELIEF MONOPOLY EDITION PASSES GO!

 

On 25 November 2020, 22 local communities from around the nation will be featured in the custom Australian Community Relief MONOPOLY game board to unite Australians nationwide and raise much needed funds due to the impacts of various disasters including bushfires, floods and COVID-19.

The edition will see locally themed squares replace Mayfair and Park Lane from the original MONOPOLY board and include a customised ‘Community Chest’ and ‘Chance’ playing cards, making the entire game a truly Australian experience. As well as showcasing some of the regions that were severely impacted in 2020, the game has also been created to highlight the community spirit and strength of these stunning locations.

$5 per Australian Community Relief Edition MONOPOLY game and $2 from each MONOPOLY Puzzle will be donated directly to The Australian Red Cross, to further assist these areas and people in need around Australia.

Charlotte Waalkens, Representative from Winning Moves Australia, the makers of custom MONOPOLY boards licensed from Hasbro added: “We wanted to provide Australians with something positive in the challenging year that is 2020, and highlight how incredible our own backyard is, whilst also supporting Australians in need. The communities chosen have all gone through a tough time for one reason or another as everyone has in 2020 and we thought they deserved something special to remind everyone how incredible they are, and help inject some positive spirit through the Australian Community Relief MONOPOLY game.”

“Choosing which locations to put on the board was unbelievably difficult, as there are so many phenomenal places to choose from in Australia, and we wanted to showcase places above and beyond the usual cities or hotspots.  We feel that the Australian Community Relief MONOPOLY board and puzzle capture the heart of Australia and shine a positive light on regions that otherwise may not normally receive such exposure. We hope it will also bring a bit of much needed joy to Australian families over the holidays. “

 

Winning Moves, manufacturers of the official Australian Community Relief version of MONOPOLY under license from Hasbro, say the games will be sold through retailers nationwide. 

Launching across the country on Wednesday November 25th, the games will be available at Big W, Sanity, QBD, Dymocks, Toys R Us, The Iconic, Catch, Hobbyco, Mr Toys, The Nile, Lincraft The Gamesmen, Gameology, Gameshop and Gamesworld.

Below is a table of all communities included on the Australian Community Relief MONOPOLY board:

Australian Capital Territory

Western Australia

New South Wales

Tasmania

Belconnen

Kalgoorlie

Batemans Bay

Port Arthur

Queanbeyan (ACT/NSW)

Busselton

Broken HIll

Devonport

 

Karratha

Blue Mountains

Strahan

Queensland

Northern Territory

South Australia

Victoria

Bundaberg

Katherine

Coober Pedy

Mildura

Noosa

Tennant Creek

Mount Gambier

Gippsland

Winton

Palmerston

Port Augusta

 

 

RRP $59.99 for the Australian Community Relief MONOPOLY

RRP $19.99 for the Australian Community Relief MONOPOLY Puzzle.

 

The MONOPOLY is suitable for 2-8 players aged eight years and up, the MONOPOLY puzzle is suitable for 1+ players, aged 10+ and up.

 

MONOPOLY © 1935, 2018 Hasbro. All Rights Reserved.

ENDS


 For media enquiries, please contact Emilie Lawson at Agent99 Public Relations

on 02 9779 0999 / 0416 465 475 or Emilie@agent99pr.com   

 

Visit the Australian Community Relief MONOPOLY page to keep up to date with the launch of this game and the communities that make it onto the board. Kids and schools can enter their entries to the competition on this page  (https://www.facebook.com/Australian-Community-Relief-Monopoly-106593894608050)


The product will be available from www.BigW.com.au and many more www.winningmoves.com.au

About Winning Moves

Winning Moves is an independently owned games company which develops, manufactures and distributes licensed, custom and regional editions of the world’s hottest games, including: MONOPOLY, Cluedo, Trivial Pursuit, Top Trumps, Top Trumps Match, Top Trumps Quiz, LexGo! Waddington's No.1 of London Playing Cards, Guess Who, Pass the Pigs, Connect Four, Risk and Operation.

#winningmovesaus @winningmovesaus

About Hasbro, Inc.

Hasbro (NASDAQ: HAS) is a global play and entertainment company committed to Creating the World's Best Play Experiences. From toys and games to television, movies, digital gaming and consumer products, Hasbro offers a variety of ways for audiences to experience its iconic brands, including NERF, MY LITTLE PONY, TRANSFORMERS, PLAY-DOH, MONOPOLY, BABY ALIVE and MAGIC: THE GATHERING, as well as premier partner brands. Through its entertainment labels, Allspark Pictures and Allspark Animation, the Company is building its brands globally through great storytelling and content on all screens. Hasbro is committed to making the world a better place for children and their families through corporate social responsibility and philanthropy. Hasbro ranked No. 1 on the 2017 100 Best Corporate Citizens list by CR Magazine, and has been named one of the World’s Most Ethical Companies® by Ethisphere Institute for the past eight years. Learn more at www.hasbro.com, and follow us on Twitter (@Hasbro) and Instagram (@Hasbro)

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